Signage: Iyo Inotonhorera Nhau Kuseri Kwemakaki aunoona Kwese

Ngatikuisei munyika inonakidza yezvikwangwani, uye tione kuti aya magamba asina kuimbwa emumigwagwa anoshandura sei maitiro atinoita zvakatipoteredza.

1. Chiratidzo: Kwete Chete Wayfinder

Chinangwa chekutanga chezviratidzo chingaite sechiri nyore—kukuudza kune mall, chipatara, kana kuti panomiswa motokari. Asi basa ravo rinopfuura izvozvo. Kana iwe ukanyatsotarisisa, unozoona kuti signage inyanzvi yakaderera-kiyi, inowedzera hunyanzvi uye ruvara kune nharaunda yedu kuburikidza nezvimiro, mavara, marambi, uye zvinhu.

Fungidzira kuti uri kufamba muguta rausina kujaira, uchitevera chiratidzo chakajeka uye chine ruvara chinokusvitsa muchitoro chidiki chinotonhorera. Mwenje, mimhanzi, uye kunhuhwirira mukati zvinogadzira vibe, uye zvese izvo zvinogona kunge zvakakonzerwa nechiratidzo chimwechete chinotungamira. Aya mamakisi haasi “vanopa gwara” chete; dzimwe nguva, ivo "vatungamiri vemanzwiro," vachivandudza nehuchenjeri mamiriro akakupoteredza.

2. Hausi "Chiratidzo Chemusuwo" Chako Chenguva Dzose

Wakambofunga here kuti chikwangwani chemusuwo wako chinogona “kutaura”? Hongu, kwete kungokuudza nhamba yako yemusuwo, asi kugovera nyaya yako pachako. Dzimba dzakawanda dzemazuva ano uye mabhizimisi ari kutanga kupa pfungwa huru pakugadzirwa kwezviratidzo zvemikova-kwete kungoziva chete, asi nokuda kwekuratidza kuravira kwega uye maitiro.

Semuenzaniso, dzimwe nzvimbo dzepamusoro-soro dzekugara dzine zviratidzo zvemikova dzisiri nhamba dzakapfava nemabhii. Pane kudaro, vanobatanidza chivezwa chemazuva ano, mwenje we LED, uye kunyange kubata-sensitive tekinoroji kugadzira "futuristic" kunzwa. Fungidzira uchibata chiratidzo, uye nhamba inoshanduka kuti ienderane nezvido zvako-sechinhu chakananga kubva mufirimu re-sci-fi! Zvakanaka, handizvo?

3. Zviratidzo Zvakavhenekerwa: Kuvhenekera Kupfuura Migwagwa Chete

Kana husiku hwava uye neon mwenje yeguta ichipenya, iyo yakavhenekerwa inova iyo inonyanya kubata maziso mumigwagwa. Iwe unogona kufunga kuti zviratidzo zvinopenya izvi zvinongoitirwa kukwezva kutarisa, asi dhizaini kumashure kwavo inotakura chirevo chakadzama.

Zviratidzo zvakavhenekerwa ne LED, semuenzaniso, haisi sarudzo ye-eco-hushamwari-inopindirana nekwavanogara kuburikidza nekuchinja kwemavara. Mune kumwe kuisirwa kwehunyanzvi, zviratidzo zvakavhenekerwa zvinogona kutogadzira kupindirana kunoshamisa kwechiedza nemumvuri. Kune mabhureki, aya masaini haangori chishandiso chekushambadzira; inyanzvi yekutaura nyaya yakasarudzika yemhando kuburikidza nechiedza.

4. Zviratidzo Zvakagadziriswa: Chinjo Yekugadzirisa Maonero Emunhu

Muzera rino rekuzvisarudzira wega, kugadzirisa zvave zita remutambo. Waneta here nekuona zvakafanana generic mall zviratidzo uye kushuvira chimwe chinhu chakasiyana? Siginecha yakagadziridzwa yakasununguka kubva kune zvechinyakare zvinomanikidza, ichipa isina muganho ekugadzira mikana yemabhizinesi, dzimba, uye kunyange zvitoro zvidiki.

Semuyenzaniso, chitoro chako chekofi chinogona kuda chikwangwani chemapuranga chekare chine mafonti akanyorwa nemaoko, nepo hofisi yako ichida simbi inotsvedza inomiririra hunyanzvi hwazvino. Customized signage haisi chinhu chinoshanda chete; inoratidza hunhu hwemuridzi uye pfungwa, kuwedzera tsika yenzvimbo.

5. Zviratidzo zveramangwana: Vanogona Kutaura Nemi Here?

Kana chiratidzo chave chiri chimwe chinhu che "kutarisa," ko kana, mune ramangwana, zviratidzo zvichigona "kuteerera" zvakare? Hongu, wazvinzwa! Chiratidzo chemangwana hachizongomira-chinogona kupindirana nevanopfuura vachishandisa tekinoroji yeAI. Fungidzira uchifamba uchienda kuchiratidzo, uye chinobva chasundidzira ruzivo rwakakodzera kana kukutungamira kwaunoda kuenda. Semuyenzaniso, mumiziyamu, chikwangwani hachina kungokuudza panowanikwa chiratidziro chega chega asiwo kukurudzira zvidimbu zvinoenderana nezvamunofarira.

Kunyanya kurova pfungwa, ine augmented reality (AR), signage inogona kunge isisiri chinhu chenyama zvachose. Pane kudaro, inogona kutaridzika senge fungidziro, inopa yakasarudzika, chaiyo-nguva ruzivo. Hapasisina zviratidzo zvechinyakare-kungori mamaki chaiwo akagadzirirwa zvaunoda!

6. Kubva paChiratidzo kuenda kuChiratidzo: Iyo "Brand Power" yeChiratidzo

Iwe unogona kusazviziva, asi chiratidzo chakareruka chinogona kubata rakakura simba remhando. Kumabhizinesi, zvikwangwani hazvisi zvekutungamira chete; inzira yekuburitsa huzivi hwemhando, hunhu, uye kuzivikanwa. Chiratidzo chakanyatsogadzirwa, chinofunga chinogona kuita kuti vatengi vanzwe vaine tariro pamusoro pechiratidzo uye kuvakurudzira kuita chiito.

Funga nezveiyo iconic logos yemhando dzepasi rose - ivo vanobva vamutsa kuzivikanwa kwakasimba. Wati wamboona here chikwangwani pachitoro, uchikwezvwa nemagadzirirwo acho, uye wakapinda usingatombozivi zvakawanda nezvechigadzirwa chacho? Ndiro simba rezvikwangwani zvinoshanda, kusimudzira ruzivo rwemhando munzira dzinopfuura kungoshanda.

Mhedziso: Wagadzirira Kugadzira Chiratidzo Chechimwe Chemhando yeChiratidzo Chako?

Munyika yanhasi yekuona uye inofambiswa nekunzwa, chiratidzo chakanyatsogadzirwa chinogona kusimudza mhando yako uye kupa vatengi vako chiitiko chakasiyana. Kungave kuri kuvatungamira kunzvimbo yako kana kungogadzira isingakanganwike, siginecha yetsika inoita zvinopfuura kungonongedza nzira-inoratidza zvauri uye zvaunomiririra.

Kana iwe uchitsvaga kugadzira chimwe chinhu chakakosha, masiginecha akagadziridzwa ndiyo yako yakanyanya kubheja. Ngatishandisei hunyanzvi, dhizaini, uye nechiedza chidiki kuvhenekera makona ese uye kutora pfungwa dzakawanda.