Muindasitiri yanhasi yemakwikwi eresitorendi, kumira kunze hachisi chinhu chidiki. Maresitorendi anowanzo kuisa mari yakawanda mukushambadzira, masocial media campaigns, uye premium ingredients yekukwezva vatengi. Zvakadaro, imwe nzvimbo yekuAmerica ine mwero, Urban Flavors, yakatora nzira yakasiyana, ichishandisa lightbox signage kugadzira chiratidzo chisingakanganwike uye kutyaira tsoka. Mhosva iyi inosimbisa simba rezvikwangwani zvinobudirira sechinhu chekushambadzira muindasitiri yekugamuchira vaenzi.
Mabviro
Iri mumigwagwa ine vanhu vakawanda yePortland, Oregon, Urban Flavors yakavhura mikova yayo muna 2019 seresitorendi yemazuva ano yekusanganisa inosanganisa zvinongedzo zvemuno nezvikafu zvepasi rose. Kunyangwe ongororo yakanaka yevatengi uye madhishi matsva, iyo resitorendi yakatanga kunetseka kukwezva vanofamba-mune vatengi. Muridzi Jessica Collins akatsanangura, "Takaona kuti kunyangwe nekudya kukuru uye nesevhisi ine hushamwari, resitorendi yedu yanga isiri kumira mushe pakati pegungwa remabhizinesi munharaunda yedu."
Nemari shoma yekushambadzira, Jessica akatsvaga mhinduro inogona kuunza mhedzisiro yekukurumidza. Ndipo paakatendeukira kune lightbox signage sechinhu kiyi yekumisikidza yakasimba brand kuvapo.
Kugadzira iyo Yakakwana Lightbox Sign
Danho rekutanga raive rekugadzira dhizaini yakatora kuzivikanwa kweresitorendi yacho. Jessica akashanda nekambani yezvikwangwani zvemuno kugadzira rectangular LED lightbox chiratidzo chairatidza kukosha kweresitorendi yemhando, yekugadzira, uye yechizvino.
Dhizaini yacho yairatidza zita reresitorendi nemavara matema, echinyakare, akavhenekerwa kuseri kwerima, rine mavara. Mufananidzo unoshamisa weforogo nebanga zvakarukwa nepasi risinganzwisisike wakawedzera kubata kwehunyanzvi, kumiririra kusanganiswa kwezvinonaka zvemuno nekunze.
Jessica akasimbisa kuti chikamu chekugadzira chaive chakakosha sei. “Taida chimwe chinhu chinoyevedza, asi chinoyevedza kuti chimiririre kuoma kwendiro dzedu.
The Strategic Placement
Kunyange kugadzira bhokisi remwenje kwakakosha, kuiswa kwaro kwakakosha zvakaenzana. Iresitorendi yakasarudza kuisa chikwangwani pamusoro pemusuwo wayo, ichiva nechokwadi chekuonekwa kubva munzira yakabatikana uye pamharadzano iri pedyo. Kuti iwedzere kuita kwayo husiku, mamwe ma LED mitsetse akawedzerwa kuvhenekera nzvimbo yakatenderedza, achigadzira kudziya uye kukwezva kupenya.
Kuiswa uku kwakarongeka hakuna kungoratidza nzvimbo yeresitorendi asi zvakare yakagadzira nzvimbo yakakodzera pa Instagram kuti vatengi vatore mafoto, zvichiwedzera kuoneka kweUrban Flavors pasocial media.
The Impact
Migumisiro yacho yakanga yave pakarepo. Mumavhiki mashoma ekuisa chiratidzo chelightbox, nzvimbo yekudyira yakaona kuwedzera kwe30% kwevatengi vanofamba-famba. Jessica anoyeuka kuti, “Vanhu vaimbomira panze kuti vanyatsoona chikwangwani chacho.
Kupfuura kukwezva vatengi vatsva, chiratidzo chakavawo chikamu chakakosha chechiratidzo cheresitorendi. Mapikicha echiratidzo chakavhenekerwa akatanga kuoneka pasocial media mapuratifomu ane hashtag akaita seUrbanFlavorsPortland uye FoodieAdventures, achisimbisa kuvepo kweresitorendi yepamhepo.
Mugore rinotevera, Urban Flavors yakawedzera kusvika kwayo, kuitisa zviitiko uye kubatirana nevapesvedzera, zvese zvichichengetedza chiratidzo chebhokisi rechiedza sechikamu chepakati chekuzivikanwa kwayo.
Zvidzidzo Zvakadzidzwa
Kubudirira kweUrban Flavors kunoratidza zvidzidzo zvakati kuti zvemabhizinesi muindasitiri yekugamuchira vaeni:
1. Maonero Ekutanga Ane Basa
Chiratidzo chakanyatsogadzirwa chelightbox chinogona kuita fungidziro inogara, ichiburitsa nyaya yemhando uye kukosha mumasekonzi. Munyaya yeUrban Flavors, chiratidzo chakabata nzvimbo yekudyira yemazuva ano uye eclectic, ichikoka vanhu kuti vazosangana nechimwe chinhu chakasiyana.
2. Strategic Placement Drives Results
Kunyangwe chiratidzo chinokatyamadza chinogona kutadza kana chisina kumira zvakanaka. Nekuisa bhokisi remwenje munzvimbo inoonekwa zvakanyanya, Urban Flavors yakawedzera kugona kwayo kukwezva kutarisa kubva kune vese vanofamba netsoka nevatyairi.
3. Chiratidzo seChishandiso cheKushambadzira
Nepo kushambadzira kwedhijitari kwakakosha, maturusi ekutengesa emuviri senge masaini elightbox anoramba aine simba. Ivo havangokwezva vatengi pa-saiti asi vanogona zvakare kuita basa rakakosha mukusimudzira online kuburikidza nevatengi-zvinogadzirwa zvemukati.
Ramangwana reChiratidzo muKushambadza
Sezvo tekinoroji ichifambira mberi, zvikwangwani zvelightbox zvinoramba zvichishanduka, zvichipa mwenje unochinja, maficha anopindirana, uye eco-hushamwari dhizaini. Maresitorendi nemabhizinesi madiki anogona kubatsirwa nekubatanidza zvikwangwani zvakadaro muhurongwa hwavo hwese hwekumaka.
Kuna Jessica nechikwata cheUrban Flavors, chikwangwani chelightbox hachisi chinhu chekushongedza chete; inomiririra rwendo rwavo nezvavanokoshesa. Zvinoshamisa kuti chimwe chikwangwani chakachinja sei bhizinesi redu.
Munyika umo chiratidzo chiri chinhu chose, nyaya yeUrban Flavors inoshanda semuenzaniso unokurudzira wekuti mabhizinesi madiki anogona sei kuwana mibairo mikuru nekugadzira, kufunga, uye kwakanyatsoiswa chiratidzo.
Related Products
Kana iwe uchida kwatiri, tapota taura nesu
Phone:(0086) 028-80566248
Whatsapp:Sunny Jane Doreen Yolanda
Email:info@jaguarsignage.com
Nguva yekutumira: Nov-26-2024
