Mune yanhasi yekukwikwidza restaurant indasitiri, yakamira kunze haina chidiki feat. Maresitorendi anowanzotadzisa zvakanyanya mukushambadzira, magariro ezvekushambadzira kwevanhu Nekudaro, imwe yemwero weAmerican Eatery, flabban flavars, yakatora imwe nzira, inoshandisa lightbox bhokisi kugadzira chiratidzo chisingakanganwiki uye kutyaira tsoka dzetsoka. Nyaya iyi inoratidza simba rezvishandiso zvinobudirira sechishandiso chekushambadzira mune indasitiri yekugamuchira vaeni.

Kumashure

Inowanikwa mumigwagwa inoshungurudzwa yePortland, Oregon, Flavan Flavour yakavhura magonhi ayo muna 2019 Sekudyira kwemazuva ano yekufungidzira kwemazuva ano kubatanidza zvirongwa zvemuno neCuisines yepasi rose. Pasinei nekuongororwa kwakasimba kwevatengi uye madhiri ekutsvakisa, iyo yekudyira pakutanga ichinetsekana kukwezva kufamba-muvatengi. Muridzi Jessica Collins akatsanangura, "Takaziva kuti kunyange nezvokudya zvikuru uye neushamwari hwebasa, tesitorendi yedu yakanga isina kuoneka pakati pegungwa remabhizinesi munharaunda medu."

Nemari shoma yekushambadzira, Jessica akatsvaga mhinduro inogona kuumba mukana wekukurumidza. Ndipo paakatendeukira kumakero yechiedza sechinhu chakakosha kumisikidza kuvapo kwakasimba kwekuvapo.

Kugadzira iyo yakakwana lightbox bhokisi chiratidzo

Nhanho yekutanga yaive ichitamba dhizaini yaakatora kuzivikanwa kweresitorendi. Jessica anobatana nekambani yemuno sign yekugadzira rectangular yakatungamira lightbox chiratidzo chakaratidza tsika yemhando, kugona, uye zvazvino.

Iyo dhizaini yakaratidza zita resimba rakashinga, tsika typography, yakavhenekerwa neakasviba, yakarongedzwa mamiriro. Kuratidzira kufungidzira kweforogo uye banga rakatyisidzirwa neparutivi rwepasi rinowedzera hunyanzvi hwekubata, kufananidzira fiusion yeanoputika yemuno uye yepasi rose flavour.

Jessica akasimbisa kuti chikamu chakasimba sei ichocho. "Isu taida chimwe chinhu chinogunun'una, asi chakasarudzika chakakwana kumiririra kutsiurwa kwemidziyo yedu. Chikwangwani chaifanira kutaurirana zvatakamira mumasekondi mashoma. "

Kuiswa kwehurongwa

Ndichiri kuronga bhokisi remwenje raive rakakosha, nzvimbo yayo yakakoshesawo zvakafanana. Resitorendi yakasarudza kuisa chiratidzo pamusoro pekupinda kwayo, kuona kuoneka kubva kune yakabatikana nzira uye padyo nepamhepo. Kuti uwedzere kukanganisika kwaro usiku, mamwe madhiri anotungamirwa akawedzerwa kuti ivhenekere nzvimbo yakatenderedza, vachigadzira kupenya kunodziya uye kunokoka kupenya.

Uku kuiswa kwehurongwa hakuna kungojekesa nzvimbo yemusandara asi zvakare yakagadzira nzvimbo ye:

Kukanganisa

Mhedzisiro yacho yakanga yangoita. Mukati memavhiki ekuisa iyo Lightbox Sign, iyo restaurant akaona 30% kuwedzera kwekufamba-muvatengi. Jessica anoyeuka kuti, "Vanhu vaimira panze kuti vatarise pachena chiratidzo. Vamwe vakatotiudza kuti vakapinda nekuti chiratidzo chakavhenekera. "

Kupfuura kukwezva vatengi vatsva, chiratidzo chakazovawo chikamu chakakosha cheresitorendi. Mifananidzo yeiyo chiratidzo chakavhenekerwa yakatanga kuoneka pane zvemagariro media emashama kunge hondo senge urbanflavorsportoland uye chikafu chekudya, zvine mwero zvinowedzera resitorendi yemhepo.

Kwemakore rinotevera, kukwenenzvera kwemadhorobha kwakawedzera kusvika kwaro, zviitiko zvehondo uye kubatana nemafesvedzero, zvese zvichichengetedza chiratidzo cheBhinjano sechikamu chepakati chekuzivikanwa kwayo.

Zvidzidzo Zvinodzidziswa

Kubudirira kwemapofu emadhorobha kunoratidza zvidzidzo zvinoverengeka zvemabhizinesi ari muindasitiri yevaenzi:

1. Kutanga kufungidzira zvinhu zvine basa

Chikwangwani chakagadzirwa cheLightbox chechiedza chinogona kuita fungidziro isingaperi, kuendesa nyaya yemhando uye kukosha mumasekondi. Panyaya yekupenya kwemadhorobha, chiratidzo chakatora kuzivikanwa kwemazuva ano uye eclectic, kukoka vanhu kuti vaone chimwe chinhu chakasiyana.

2. Strategic kuiswa kunotyaira mhinduro

Kunyangwe chiratidzo chinoshamisa kwazvo chinogona kukundikana kana chisina kumira zvakanaka. Nekuisa iyo bhokisi remwenje munzvimbo yakakwirira-inoonekwa, flabban flavors yakakwirisa kugona kwayo kukwezva kutarisa kubva kune vese vanofamba netsoka.

3. Signage sechairo yekushambadzira

Nepo kushambadzira kwechijira kwakakosha, kushambadzira kwemuviri kushambadzira senge lightbox zviratidzo zvinoramba zvine simba. Ivo havangokwezve vatengi pane-saiti asi vanogona zvakare kutamba basa rakakosha mukusimudzira kwepamhepo kuburikidza neyekutenda-zvigadzirwa zvematengi.

Ramangwana reSiginecha Mukutonga

Semunhu tekinoroji inofambira mberi, sake sigy sign inoenderera mberi kushanduka, ichipa mishonga ine simba, inotaura zvinhu, uye eco-gadziriro yeCOCO -SCOMS. Maresitorendi nemabhizinesi madiki anogona kubatsirwa nekubatanidza sigring yakadaro mukuwedzera kwavo zano.

YO Jessica uye timu iri kuUrban Flavan Flavors, iyo Lightbox Sign haisi iyo ingori yekushongedza chinhu; Iyo inomiririra rwendo rwavo uye tsika. "Zvinoshamisa kuti chimwe chikwangwani chimwe chakashandurwa bhizinesi redu. Hazvina kungoita zvechiedza - ndezvemashoko atiri kutumira. "

Munyika iyo vanhu vacho chinhu chose, nyaya yevarwi veguta vanoshanda semuenzaniso unokurudzira wekuti mabhizinesi madiki anogona sei kuwana migumisiro mikuru ine miganho yekugadzira, inofungidzirwa, uye inofungidzirwa.